US-China Today has an interesting article discussing online gaming in China. Seems I contributed some quotes to the piece, along with some Alice sequel artwork. While we’re making the new Alice in China, it’s not targeting at the China game market – nor is it in any way online. But hey, we’re here, we’re making games, and I guess we get to say something about Chinese gamers and their gaming habits.
From the article:
As in other East Asian nations, Dibbell explains that gaming culture has penetrated mainstream Chinese culture in a way still unseen in the U.S. â€œWhile in Shanghai, I viewed a television commercial in a taxi cab for Cola-Coca with a World of Warcraft tie-in where as this would not happen in the West,â€ Dibbell said. â€œThe online gaming phenomenon is clearly more integrated in Chinese daily life.â€